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- Want to Offer Marketing Coaching to Others for a Fee? Then Join Us Today at 2:00
- Want to Learn How to Market to Generation Y? Listen in on January 29 as We Interview Liam Cleaver, Director for IBM Jams
- Birds of a Feather Twitter Together by Katherine Boehret
- Blyk Offering Advertisers the Chance to Reach the 16-24 Demographic
- The Adults of Generation Y: 40 Million Strong and Worth Over $3 Trillion by Middle-Age
- Great Blog by Mr. Youth: Grownup Thinking
- Two Great Telecalls Coming Next Week
- Using Tweetbeep to Follow Your Niche
- Jones Soda Hits the Nail on the Head With Gen Y
- Interview with Shelly Banjo on November 10 On Why Small Businesses Are the Perfect Fit for Generation Y
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Want to Offer Marketing Coaching to Others for a Fee? Then Join Us Today at 2:00
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There are still a couple of spots open for the next session of the Guerrilla Marketing Coach Certification Program with Mitch Meyerson starting today, February 25, 2009.
This is a great opportunity for those of you who want to learn how to coach others on how to build out a business during tough times!
As you know, challenging times call for lean and radical approaches. The Guerrilla Marketing Coach Certification Program is a program well designed to teach business owners all of the ins and outs of marketing during tough times. But…the best part of the program is that we will teach you how to coach others on how to successfully market their own businesses AND get paid to do it!
Want to Learn How to Market to Generation Y? Listen in on January 29 as We Interview Liam Cleaver, Director for IBM Jams
In today’s fiercely competitive world, innovation and global collaboration are two of the building blocks both small and large businesses will need to thrive in the world. In our opinion, no one knows this subject better than Liam J. Cleaver, IBM’s Program Director for Collaborative Innovation and IBM Jams. During this insightful interview, Bea Fields and Ryan Coleman (The Next Force) will be talking with Liam about how IBM has used jams to involve its more than 300,000 employeesround the world in far-reaching exploration and problem-solving. This is going to be a great show! Please tune in on January 29 at 4:00 Eastern.
Listen to the show live here on Thursday.
Birds of a Feather Twitter Together by Katherine Boehret
If you’ve heard of Twitter but don’t exactly know what it is or how it works, you are one of many who simply don’t “get” the tool. To explain all, Katherine Boehret of the Wall Street Journal wrote a great guide back in December to explain how this microblogging social service connects people from all walks of life.
To clear things up, I’ve put together a basic Twitter guide that explains how to use it, Twitter lingo, privacy options, mobile applications that can be used with the service and problems that it has. Let’s get started.
Blyk Offering Advertisers the Chance to Reach the 16-24 Demographic
A UK Company known as Blyk is now providing advertisers and researchers a super simple way to target 16-24 year olds using mobile phones. You can grab a few case studies online here.
The company is UK based, but they do have “the rest of the world” contacts.
The Adults of Generation Y: 40 Million Strong and Worth Over $3 Trillion by Middle-Age
NEW YORK, NY, Dec 04, 2008 (MARKET WIRE via COMTEX) — A strong belief in money as a measure of success will lead the adults of Generation Y to earnings upwards of $3 trillion by 2017. Can this income be linked to education level?
Great Blog by Mr. Youth: Grownup Thinking
Mr. Youth has a great blog dedicated to all sorts of fresh marketing thoughts and views.
Check out Grownup Thinking. Very cool!
And…if you have not yet read the Mr. Youth Consumer 2.0 report, get it here.
Two Great Telecalls Coming Next Week
As a reminder, we will be hosting two great telecalls next week:
Monday, November 10 from 2-3 Eastern
Perfect Match: Interview with Dow Jones Newswires Reporter and Wall Street Journal Writer Shelly BanjoHow Small Businesses May Just Be The Perfect Match for the Generation Y Careerist.
Shelly Banjo is a reporter for Dow Jones Newswires in Jersey City, NJ, covering wealth management. She also writes about Gen Y trends, careers and personal finance and contributes to the Journal Women Web page, writing about young women starting out in the workplace. Previously, she wrote the Wall Street Journal Sunday’s “Starting Out” column which offers personal finance and career advice for twentysomethings. She was recently featured in the Wall Street Journal for her article A Perfect Match? which we will be discussing during this call. You don’t want to miss this interview!
Date: Monday, November 10 from 2-3 p.m. Eastern
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Date: Tuesday, November 11 from 1-2 p.m. Eastern
How to Use Twitter to Grow Your Business
Facilitator: Carol Dickson-Carr
Using Tweetbeep to Follow Your Niche
I am in love with Tweetbeep. It is like Google alerts, but it follows the comments on Twitter.
Here’s what you do:
1) Sign up for a Twitter account. Start inviting your friends and colleagues to follow you.
2) Sign up for an account with Tweetbeep.
3) Tell Tweetbeep what you want to follow. This is the place where you type in terms which are affiliated with your niche/industry/keywords.
4) As people use Twitter and “tweet” about your niche, choose to “follow them” on Twitter. From there, you can begin building a relationship with people who are somehow connected to your brand.
It’s that simple! Ta Da!
Jones Soda Hits the Nail on the Head With Gen Y
If you really want to know how to reach Generation Y, watch this video to see how Jones Soda has what we all call the “It Factor” for Generation Y.
Interview with Shelly Banjo on November 10 On Why Small Businesses Are the Perfect Fit for Generation Y
We have a very special interview coming on November 10 at 2:00 Eastern with Wall Street Journal Writer, Shelly Banjo. Shelly is a reporter for Dow Jones Newswires and was recently featured for her article A Perfect Match? which discusses in length why small businesses may just be the perfect match for the Generation Y Careerist. If you are a small business owner (or even a larger business owner) you don’t want to miss this call.
I expect this call to be very full, so please go ahead and reserve your seat early.
Register Here Online